Challenge
- The old website lacked a proper multilingual structure.
- Updating services and prices depended on a developer.
- The website did not communicate the studio’s quality well enough.
- Browsing services and booking needed to be simpler.
Back to all work
Blizzard Detailing — a multilingual website for a Tallinn car detailing studio
Client
The new website makes services, prices and photos much clearer for customers. It is easier for us to update the content ourselves, and customers get a better overview before contacting us.
At a glance
Blizzard Detailing needed a website that showed the studio’s quality and helped customers reach the right service quickly. We built a trilingual website where services, prices and photos can be updated by the team, and every service page guides visitors toward booking.
Services
- Brand site
- Content management
- Multilingual
Tech stack
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PHP
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Content management
Project insights
Blizzard Detailing is a Tallinn car detailing studio offering polishing, ceramic coatings, deep interior cleaning and leather care. Customers use Estonian, English and Russian, but the old website did not support all three languages well enough: content was limited, pricing became outdated quickly and services were not easy to browse.
We built the new website in three languages. Services are grouped into clear categories, and each service shows price, duration, suitability and a short description. The photography has more room, and every service page directs the user to booking.
The content management stays with the Blizzard team. They can update prices, add services, replace photos and keep all three language versions current without waiting for a developer for every change.
Google Search Console confirmed that the new structure made the studio easier to find in search. The growth came from clearer service pages, better-organized content and technical SEO.
What changed
Results
- Three languages in one clear website structure.
- Services, prices and photos can be updated without waiting for a developer.
- Every service page directs the user to booking.
- Google Search Console showed growth in clicks and impressions.
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